WHEN ARE WE WHO WE WANT TO BE? DOCUMENTARY
Three modern thinkers use art works at Inhotim, the largest open-air museum in Brazil, to provoke reflections on EMPATHY, FUTURISM and MATURITY in the search for purposes that guide our life. A doc based on creative walks inspired by Aristotle's method of reflection in the ancient Greece.
It premiered on cable TV channel GNT.
Created and produced by ASAS as a commission for GNT (Globosat). three brands, Itaú, Natura and Nestlé Molico were invited to develop this project to find the answer to a question they all have in common:
When are we Who we want to be?